Indus Heritage crafting a sustainable livelihood for rural communities  

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IHT (Indus Heritage Trust) is a non-profit organization that actively works on the revival of Pakistani arts & crafts

Indus Heritage to participate in Index Exhibition in Dubai from 17th till 19th of September 2019 at the World Trade Centre. The Exhibition will showcase home décor items such as Cushions, Throws, Bags and Table linens; all the items on display and sale at the show; are made by local artisans and craftsman. Indus Heritage’s mission is to improve, enhance and strengthen the skills of artisans in order to support them to produce high quality, hand crafted products and to create a sustainable future for rural communities, providing them with economic independence through craft based skills.

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Siddiqa Malik 

Siddiqa Malik – Chairperson of Indus Heritage says “We have always focused on preserving and reviving the rich craftsmanship represented in every region of Pakistan. In order for us to succeed in this mission, we worked on a model that strengthened the home based work structure, encouraging women to work in clusters to scale up production and to enable them to participate in preserving the age old craft without disrupting their family life. This has resulted in creating jobs for many talented artisans along with growing our operations through out the country. We hope our participation in the Index Dubai event would not only create awareness and offer exposure to Pakistani crafts but will lead to partnerships and sales which directly generates revenue for our artisans.”

Indus Heritage was founded in 2004 with a mandate to work on preserving the heritage regional crafts, which were at risk of dying out due to lack of popular demand. The organization actively works on revival and promotion of Pakistani crafts. Ms. Siddiqa Malik, the Chairperson of Indus Heritage has pioneered and spearheaded many of the successful (IHT) projects. Indus Heritage currently has an active group of five board members. Indus Heritage products are retailed at Koel & Tali stores in Karachi, in Lahore they are present at Jadeed markets, and in North America, the products can be found at NYNOW and World Market in Las Vegas.

Indus Heritage will be at the Index Exhibition at Stand Nos: 2A 90 in Dubai from 17th till the 19th of September 2019.

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About The Indus Heritage Trust (IHT):

Founded in 2004, The Indus Heritage Trust is an Organization that preserves and promotes the rich traditional arts and craft of Pakistan. Our aim is to apply innovative initiatives to support the artisan community and to evoke the patriotic sentiment attached with heritage art and craft.
IHT acts as a management and delivery organization for the development of the “creative industry” in Pakistan. Through its projects, IHT aims to significantly increase the livelihood of Pakistani artisans.

Awards & Accomplishments by IHT:

Indus Heritage in Islamabad brought all creative activities under one roof and created a space for craft promotion and research initiated a craft village in 2011.

Indus Heritage was awarded a project in 2012 by Japan Social Development Fund with World Bank’s oversight to continue to work on reviving handwork, with a focus on embroideries. Project RANG was a four-year project supporting the artisans of Southern Punjab and Sindh.

Instagram: https://www.instagram.com/indusheritagetrustofficial/

FB: https://www.facebook.com/IndusHeritageTrust/

For more press information, please contact: Zareen Khan – W2W events & pr – Email: zareen@w2wevents.com+97152 – 765 5525

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